Last updated: 7 July 2026
This is a practical plain-English policy, not formal legal advice.
The short version
We use a small number of essential cookies and similar storage to run the site, and analytics cookies only if you consent. Nothing optional runs until you say yes, and you can change your mind at any time using the cookie choices link.
What cookies are
Cookies are small files a website stores in your browser. Similar technologies, such as local storage and session storage, do the same kind of job. In this policy, cookies covers those similar technologies too. Some cookies are needed for a site to work at all. Others are optional and used for things like analytics.
Essential cookies and storage
These are needed for the site to operate securely and to remember your cookie choices. Cloudflare, which hosts and protects the site, may set cookies for security and traffic management, for example to help tell real visitors apart from automated abuse. We also store your consent choice so we don't have to ask you on every visit.
Essential cookies don't require consent because the site can't work properly without them, but we keep them to a minimum.
Essential storage used by this site
- tvp_cookie_consent: local storage used to remember whether you accepted or rejected analytics cookies.
- Cloudflare security cookies: Cloudflare may set cookies such as __cf_bm or similar security cookies if needed to protect the site and manage traffic.
Analytics cookies, only with your consent
If you accept analytics cookies, we load Amplitude through Google Tag Manager. Amplitude stores identifiers in your browser so it can recognise a returning browser and group page views into sessions. We use it to understand page views, sessions, where visitors come from, and whether enquiry journeys are working, including an event that records when an enquiry form is successfully submitted.
Our Amplitude setup doesn't use session replay and doesn't collect what you type into the contact form. To keep source reporting useful when someone accepts analytics after their first page view, the site temporarily stores the first page, referral source and UTM campaign parameters in session storage during the visit. These values are sent to Amplitude only if analytics consent is granted. If analytics consent is granted and you submit the enquiry form, Amplitude also receives the part of your email address before the @ symbol as a user identifier, so the enquiry can be connected to the browsing journey.
Google Tag Manager doesn't set analytics cookies itself on this site. It only controls whether the Amplitude tag loads, and it's configured so analytics tags fire only after consent. If you reject analytics cookies, Amplitude doesn't load and no analytics cookies are set.
Analytics storage used after consent
- AMP_*: Amplitude cookie used to identify a browser and group page views into sessions.
- AMP_MKTG_*: Amplitude cookie used for marketing attribution.
- AMP_remote_config_*: local storage used by Amplitude for configuration.
- AMP_unsent_*: local storage used by Amplitude to queue analytics events before they are sent.
- AMP_PAGE_VIEW and AMP_URL_INFO: session storage used by Amplitude for page view and URL information during a browsing session.
What we don't use
At the moment, this site doesn't use advertising cookies, social media tracking cookies, embedded third-party content that sets its own cookies, session replay, form interaction recording, or element autocapture. If that changes, we'll update this policy first and ask for consent where it's required.
Managing your choices
When you first visit, a banner lets you accept analytics cookies, manage your choices, or reject non-essential cookies. You can change your mind using the cookie choices control on the site, which reopens the preferences panel.
You can also control cookies through your browser settings, including deleting cookies that are already set. Blocking essential cookies may stop parts of the site working properly.
If we add tools in future
We may add tools such as scheduling, embedded video, spam prevention, advertising measurement or additional analytics. Where a new tool sets cookies or changes how cookies are used, we'll update this policy and, where required, ask for your consent before those cookies are set.
Questions
Email [email protected] and we'll be happy to explain anything here.